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CVGB Works
Christopher Barillas
cvbarillas@mac.com -- 917-386-8242
cvbarillas@mac.com -- 917-386-8242
As part of a public-awareness campaign, the Cancer Treatment Centers of America approached the New Yorker Creative Studio for help in bringing its unique approach to care management to New Yorker readers and influencers. Using custom infographics and supplied photography, the creative team broke out the CTCA’s approach in three-four page sections, highlighting their focus on genetic profiling, customized gene therapy, and holistic health, including reparative nutrition and family counseling.